Communications

Mobile data services deployed with Ubigi in 6 new European countries

8th August 2019
Anna Flockett
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Transatel's successful delivery into the UK, Germany and Italy for Jaguar Land Rover in 2018 Wave 2 of the personal SIM card and mobile data plan services deployment programme launched in May this year. During Wave 2, Jaguar and Land Rover dealers in Spain, Portugal, Belgium, the Netherlands, Luxembourg and France, will begin providing Ubigi SIM cards tothe owners of the latest vehicle models. The SIM cards provide mobile data connection to enable on-board WiFi and infotainment services.

Jaguar Land Roverofferscustomersa 3-year prefunded data bundle with the latest vehicle models,which includes the option for the customer to purchase additional data top-up packages if desired.

Ubigi, a Transatel brand, provides theconnectivity, manages customer and retailer relations and support, andenablesthe payment processes for purchasing data bundles. A combined team of JLR and BearingPoint UK staff have been managing the internal feature launch and necessary integration of the programmeover the last 18 months.

End userscan seamlessly manage their Ubigiaccount via the selfcare application, accessible viaany device. The multi-lingual selfcare application enables account management, user registration and payment, among other features.

Transatel, recently acquired by NTT Communications of NTT Group (Nippon Telegraph and Telephone), the 5th largest telecom operator in the world, is the technical enabler behind Ubigi's customer-facing service. The service was successfully launchedwith Jaguar and Land Rover models in June 2018 by a team from Transatel, Jaguar Land Rover and BearingPoint UK, and wasshowcased at the Paris Motor Show in October 2018.Transatel's design of the customer journey for this connected carservice is the result of close to 20 years' experience in marketing telecom offers to endusers in Europe.

Jacques Bonifay, Transatel CEO said: "Following our successful launch in the UK, Germany, and Italy, we feel proud that the Jaguar Land Rover Group requested us to extend the services to six new countries. We're looking forward to deploying the Ubigi experience with Jaguar and Land Rover in even more countries in the future."

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